4pm / 

Registration open, drinks and food served

4.30pm / 

Contagious Welcome

Chris Barth, Principle Strategists, Contagious

4.35pm / 

Trend Talk: Guttertech & Make-do Media

Chris Barth, Principle Strategists, Contagious

AI might have been the hot topic on the Croisette but, when it came to the winning work, much of it ignored pioneering tech in favour of the most basic, lo-fi solutions. This theme will look at the brands that traded cutting-edge for cut-through.

4.50pm / 

Creative Impact, Unpacked

WARC
The Creative Impact stream in Cannes brought together some of the world's smartest effectiveness thinkers with cutting-edge brands. So what did we learn? The WARC team highlight the big themes emerging from the Festival that you can plug in to your own work.

5.05pm / 

Contagious panel: What it took to win in 2024

Moderator: Chris Barth, Principle Strategists, Contagious Panelists: Kathleen Dunlop, Global Brand Director of Vaseline at Unilever, Kofi Amoo-Gottfried, VP of Marketing at DoorDash, Kaleeta McDade, Global Chief Experience Design Officer, VML, Debbi Vandeven, Global CCO, VML

We'll be asking our experts, judges and some of this year's winners to share their analysis of the most significant and directional campaigns from the festival, the trends that are shaping the most effective, influential work and look into what it took to take home a Lion in 2024.

5.30pm /

Trend Talk: Dumb Like a Fox

Katrina Dodd, Editor at Large, Contagious

Sometimes the most idiotic ideas hide the smartest thinking. This theme examines the weird winners that strategically buried their genius in order to deliver crazy results for the brands that created them.

6pm / 

More drinks, food and networking. Event ends at 8pm.