I loved writing. That's why, after graduating in Philosophy, I started working as a copy at Leo Burnett. Then Leagas Delaney and Publicis, where I became Creative Director. I'm currently ECD at Leo Burnett Italy and I'm in charge of the Stellantis brands (Fiat, Jeep, Alfa Romeo) at EMEA level. Over the years I've won some Lions and other awards here and there, working on global projects for Renault, Dacia, Heineken, McDonald's and Burn. I still love writing. I'm still looking for the best idea ever like on day one.