Most Contagious 24 January 

Most Contagious London delivers a year’s worth of marketing insights in a single day. Our New York event does the same – but in half the time.

And if you buy your ticket now, you can attend for the recession-busting price of $550.

Imagine learning about industry-shaping trends, discovering the strategies behind the world’s best campaigns, and hearing from a global cast of advertising…Then imagine doing all that having saved on your ticket. Satisfying.

Tickets /

A ticket to Most Contagious gets you access to all the mainstage action, networking opportunities, breakfast and refreshments, and more…Full-price tickets cost $700, but discounts are available for large groups and fast movers. If you’re planning to buy five or more tickets, please contact events@contagious.com to find out about our special group rates.

Most Contagious Only

$550 (From 8:30am to 1pm)

A year’s worth of marketing insights, in half a day. Most Contagious is where the brightest ideas and the boldest brands take to the stage – setting you up for the future with inspiring insights and actionable takeaways from this year’s creative leaders.

Creative Impact Only

$275 (From 2:15pm to 5pm)

A deep dive on creative effectiveness. Get involved in discussion and debates around what makes the world’s most effective brands tick, and hear from marketing thought leaders on the trends and topics we can expect from 2024 and beyond.

All day for both

$660 (From 8.30am to 5pm)

The best deal on everything we have to offer. Get the full range of creative effectiveness and creative excellence – helping you leave with a 360 degree view on creativity, and the tools you need to take on 2024 with confidence.  

Talks / More to come soon...

Get the inside scoop on the biggest campaigns of the year from the marketers and agencies responsible for the work. And learn about the most important developments and shifts in business and culture from expert speakers and the Contagious team.

Barbie / The Most Contagious Brand of the Year

For more than six decades, Barbie has been an inspiration, an icon, and a lightning rod. In 2023 that convergence drew new voices, sparking powerful conversations in a zeitgeist where Barbie, Beyonce, and Taylor Swift are celebrated as peers. 

How did Barbie do it? Mattel’s Nathan Baynard, VP Global Brand Marketing, Mattel, will reveal the human appeal of Barbie and how Mattel’s brands are evolving to lead in a whole new era.

Hilton / #HiltonForTheStay

When Hilton made a 10-minute TikTok, the hotel chain gained outsize attention by releasing content that flew in the face of what viewers expected from ads on the platform. In the session, the team behind the TikTok will reveal how it worked with influencers (including Paris Hilton) to create an authentic, engaging campaign that helped the brand rebuild its cultural relevance.

Marcus Collins For the Culture 

There is no external force more influential to human behaviour than culture, which makes culture the biggest cheat code for marketers or anyone with a vested interest in getting people to take action. With culture not only driving today’s consumption but also ushering the future of brand, this session is not to be missed.

Reasons to attend /

Learn

Learn about the trends and technologies that will shape the ad industry in the year ahead from Contagious’ expert editors and strategists, in a series of lively and case study-packed talks.

Understand

Understand the strategies behind some of the most innovative and effective campaigns of 2023, as the teams that created work give behind-the-scenes accounts of how they found their ideas and brought them to life.

Discover

Discover new ideas, brands and people that will leave you feeling inspired. At Most Contagious we celebrate and analyse best-in-class creativity to equip you with everything you need to make better, bolder work.

Join us in the afternoon /

LIONS and WARC are joining forces with Contagious – bringing world-class learning and a thought-provoking debate on effectiveness to Most Contagious NYC through Creative Impact.

Launched at Cannes Lions in 2023 to drive the effectiveness agenda at the Festival, Creative Impact is the premier global forum for marketing and creative effectiveness. And at Most Contagious NYC, it’ll be landing in the US for the first time.

Sponsors /

Forward-thinking and senior members of the advertising and marketing industry come to Most Contagious to be inspired by our content. If you want to be a part of the event, contact robyn@contagious.com about sponsorship opportunities.

Location /

The Altman Building,
135 W 18th St,
New York, NY10011