We're turning VML's London offices into a mock Croisette next month, to walk you through some of the big winners and trends from Cannes Lions International Festival of Creativity.

Join us on 9 July to hear two sections from our Cannes Lions Deconstructed presentation, which will be packed with insights about what went down in the Palais and what it means for marketers in the year ahead.

We'll also have industry experts, jurors and winners on stage to discuss the most highly awarded campaigns and what it took to win a Lion in 2024.

Expect inspiration, food, an open bar, and the opportunity to network with lovely people who know the value of creativity.

Dumb Like a Fox /

Sometimes the most idiotic ideas hide the smartest thinking. This theme examines the weird winners that strategically buried their genius in order to deliver crazy results for the brands that created them.

Guttertech & Make-do Media /

AI might have been the hot topic on the Croisette but, when it came to the winning work, much of it ignored pioneering tech in favour of the most basic, lo-fi solutions. This theme will look at the brands that traded cutting-edge for cut-through.

Greater London House

Hampstead Road

London

NW1 7QP